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SME-Channel

SME-Channel

Through our Mittelstand-Channel, you reach business decision-makers and professionals and managers from the target markets: SMEs, marketing, sales, human resources, real estate, controlling, finance, tax, law, public service and associations.

Target audience:
Business decision-makers, executives



Portals:

Performance Data

Performance Data Online  
Page Impressions 3,754,830
Visits 2,847,463
As of: 10/2016

Target Market

SMB

Advertising Formats and Prices

Ad format Illustration Dimensions Price (CPM)*
Ad Bundle 728 x 90 px, 300 x 250 px, max. 200 x 600 px € 50
Bigsize / Leaderboard 728 x 90 px €48
Billboard** 800 x 250 px €72
ContentAD** 300 x 250 px €65
Hockey Stick 200 x 600 px + 728 x 90 px €65
Skyscraper max. 200 x 600 px €48
TandemAD variable €65
Wallpaper 200 x 600 px + 728 x 90 px €72
* Cost per mille (CPM) = Price of activation per 1,000 ad impressions

Formats: jpg, animated gif, swf, third-party tag
Weight: max. 60 KB per advertising material

You can receive information on special advertising formats and targeting options on request.

Prices valid as of 31/12/2017. All prices quoted excluding VAT.

Discounts and payment terms

Volume discounts %
€5,000 or more 3%
€10,000 or more 5%
€25,000 or more 10%
€50,000 or more 13%
€75,000 or more 15%
€100,000 or more 20%
Discounts on purchases within one year (year of conclusion, according to the price list, gross customer price)

Payment terms:
Net within 10 days of invoice date

Agency commission:
15% when booking through an agency

Provision of advertising material:
Send seven business days before the date of activation to: onlinewerbung@haufe.de

Minimum volume:
€600

Contact persons

Thomas Horejsi Thomas Horejsi

Phone 0931 2791-451

E-mail

Michael Reischke Michael Reischke

Phone 0931 2791-543

E-mail